Is the Work Culture At Your Digital Agency Evolving: Prateek N. Kumar

Lot has changed and lot will, not only for the client’s but also for agencies. As brands seek potential partners, they look for agencies that stand out from the pack and offer a good fit between their brand and agency team servicing them. Many clients consider “chemistry” to be essential for flow of implementable ideas to make their businesses grow.

While agencies want opportunities to do great work and be fairly paid for their contribution to clients’ businesses, it is impossible for either of these to happen without a strong relationship between both parties.

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